referring to SA gets its first WhatsApp drama seriesUk'shona Kwelanga debuts Monday 5 June 2017 on the popular messenger app. said by 'Bongi Ndaba, Uk'shona Kwelanga, series writer'WATCH: The official Uk'shona Kwelanga trailerNdaba says the series was financially supported by financial services group, Sanlam. A new drama series will now be published on WhatsApp. Bongi Ndaba, the series writer says the drama will be told through images and audio. It's going to be called Uk'shona Kwelanga and will allow people to follow characters from a particular family through their trials and tribulations.
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Ndaba, former head writer of hit local soapie Generations, says the most challenging aspect of bringing to life a traditional drama series on instant messaging platform WhatsApp was the writing process. So she went back to what she knows best – to write the script as if for TV and adapt it for WhatsApp. "Despite WhatsApp having 1,2 billion monthly users globally, few brands have successfully tapped into the platform due to its technical challenges. "Most people use WhatsApp these days as it's the easiest and most popular means of communication," she says. They'll be part of a family WhatsApp conversation as it unfolds in real time – no other drama is as real, instant or engaging."The plot follows the unexpected death of Bab' Langa, which leaves the family shocked and saddened.
according to
Sanlam makes history with launch of SA's first WhatsApp drama series
Ndaba, former head writer of hit local soapie Generations, says the most challenging aspect of bringing to life a traditional drama series on instant messaging platform WhatsApp was the writing process. So she went back to what she knows best – to write the script as if for TV and adapt it for WhatsApp. "Despite WhatsApp having 1,2 billion monthly users globally, few brands have successfully tapped into the platform due to its technical challenges. "Most people use WhatsApp these days as it's the easiest and most popular means of communication," she says. They'll be part of a family WhatsApp conversation as it unfolds in real time – no other drama is as real, instant or engaging."The plot follows the unexpected death of Bab' Langa, which leaves the family shocked and saddened.
The WhatsApp drama draws people in with a sensitively written script that's relatable to all South Africans. She found the challenge of writing for WhatsApp a very different experience, and initially wrote the script in TV format before adapting it for WhatsApp. Cape Town - Written by veteran scriptwriter Bongi Ndaba and boasting an all-star cast including some of the country's favourite soapie actors, Sanlam's WhatsApp drama, Uk'shona Kwelanga, is a South African first. To find out more SMS your name and surname to 45603 to watch the drama unfold over 7 days. The professionally-produced drama will be unveiled on 5 June, and will run for six weeks, up until mid-July.
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