the-ken : WhatsApp picks UPI for payments

WhatsApp, the Facebook-owned messaging app, is working quietly to launch person-to-person payments on its platform within the next six months, said four sources with knowledge of the matter. The initiative is seen as strategic for Facebook and currently being driven out of the company's headquarters in Menlo Park, California. Its career page lists, among other roles, an opening for a digital transaction lead with knowledge of UPI, Aadhaar and BHIM, to be based out of Menlo Park. WhatsApp has no team in India as yet. But with over 200 million Indian users already,…


WhatsApp may be about to introduce peer-to-peer payments in India, its largest market with over 200 million users. "India is an important country for WhatsApp, and we're understanding how we can contribute more to the vision of Digital India. We're exploring how we might work with companies that share this vision and continuing to listen closely to feedback from our users," WhatsApp told TechCrunch in a statement. Sweden-based Truecaller, which counts India as its largest market, introduced user-to-user payments last week through a tie-in with ICICI Bank that also utilizes UPI. WhatsApp said last year it would explore the potential to give "businesses that matter" to its users a presence on its platform.

WhatsApp will reportedly launch peer-to-peer payments in India within 6 months
Taipei: After its plan to offer free internet in India was rejected, Facebook Inc. may soon find that the fastest way to consumers' hearts is through their wallets. Its WhatsApp service is preparing to start digital payments in the country, a move that would leverage India's rush to online transactions after November's sudden demonetisation, the Financial Times reported. More than a third of Indians now access the internet and mobile-phone penetration stands at around 80%, with both figures rising rapidly. Yet only 78% access the internet at least once per week, according to research compiled by consultancy Kepios. After a humiliating loss last time, Facebook could be setting itself up for a win in India.
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