The Facebook-owned messaging company has been testing Status for some time now, and it's more or less a Snapchat clone. New Status updates from your contacts will be available from the new Status tab. The company said over the past year, the number of photos sent have doubled, and the number of videos sent have tripled. Why it matters to you WhatsApp, which serves more than a billion users, is taking a feature from Snapchat so you spend more time on the messaging service. Status is rolling out now, and it will be available for Android, iPhone, and Windows Phone users.
WhatsApp tested the feature for beta users in November, and now the Status tab is rolling out worldwide on iOS, Android and Windows Phone. WhatsApp could put the brakes on Snapchat's international growth with today's launch of WhatsApp Status, a new tab for sharing decorated photos, videos and GIFs that disappear after 24 hours. The new Status feature replaces WhatsApp's old AOL Instant Messenger-style away messages. It's another Facebook-owned Snapchat Stories copycat, but the twist is that it's end-to-end encrypted like WhatsApp messaging. If these users aren't already on Snapchat, they won't even see Status as a clone.
WhatsApp tested the feature for beta users in November, and now the Status tab is rolling out worldwide on iOS, Android and Windows Phone. WhatsApp could put the brakes on Snapchat's international growth with today's launch of WhatsApp Status, a new tab for sharing decorated photos, videos and GIFs that disappear after 24 hours. The new Status feature replaces WhatsApp's old AOL Instant Messenger-style away messages. It's another Facebook-owned Snapchat Stories copycat, but the twist is that it's end-to-end encrypted like WhatsApp messaging. If these users aren't already on Snapchat, they won't even see Status as a clone.
WhatsApp is gearing up to give Snapchat a run for its money with its latest feature, simply called Status. Rather than sticking with text, WhatsApp says, WhatsApp's Status feature lets you quickly snap a photo or video to share with your friends. WhatsApp's Status is just the latest in a series of moves from its parent company Facebook to take on Snapchat. Essentially, Status boils down to a copy on Snapchat's Stories feature with one of WhatsApp's hallmark attractions: end-to-end encryption. Unlike Instagram's prominent placement of Stories, however, WhatsApp Statuses will live in a separate tab within the app.
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